Territory Stories

Evaluation of the National Trachoma Health Promotion Programme



Evaluation of the National Trachoma Health Promotion Programme

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Report for Indigenous Eye Health, University of Melbourne; Ninti One Research Report NR002


Ninti One Limited


E-Publications; E-Books; PublicationNT; Report NR002




Ninti One was invited by Indigenous Eye Health (IEH) to conduct an evaluation of the Trachoma Health Promotion Programme (THPP). The project evaluated the work of IEH at the University of Melbourne and its contribution to the goals of the National THPP in six remote Aboriginal communities in Central Australia (namely the tristate border region of South Australia, the Northern Territory and Western Australia). The intent of the project was to identify community knowledge and perceptions of the THPP and what impact this knowledge had on the respondents and their actions. The outputs will be used by IEH and others working in this field to continue the work of eliminating trachoma and to improve and develop future activities and initiatives. The research was conducted over six locations – Ali Curung, Finke, Lajamanu, Ntaria, Pukatja (Ernabella) and Warburton – ensuring that a sufficiently large and representative sample of people was reached in each community and overall across the population. - Executive summary; Made available via the Publications (Legal Deposit) Act 2004 (NT).

Table of contents

Executive summary -- Introduction -- Monitoring and evaluation strategy -- Research process -- Dara from survey questions -- Data analysis -- Conclusion -- Appendix A-B




Prevention and control; Trachoma; Health and hygiene; Ophthalmology; Eye diseases; Aboriginal Australians

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Ninti One Limited

Place of publication

Alice Springs


Report NR002


iv, 38 pages : colour illustrations ; 30 cm.

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Ninti One Research Report NR002 34 Evaluation of the National Trachoma Health Promotion Programme Ninti One Limited Report for Indigenous Eye Health University of Melbourne Appendix B: Data from focus groups Ali Curung Safe House Group The participants were six female community members. Key insights (primarily emphasised by one participant) were for the Milpa campaign to be improved by considering the following: Including appropriate language (English not to be the focus) Cartoons and animations on TV would be effective for engaging children Footballers should not be featured as prominently as Milpa Speaking in language is more important than having footballers Milpa should visit communities more often and interact directly with kids Milpa should talk with the kids when he visits Television advertising should occur more on Imparja TV rather than NITV, as the community does not watch NITV as frequently. A child was present during the focus group with his mother. When asked by his mother if he could understand Milpas message even though Milpa does not speak, the child indicated that he was able to. Remote Jobs and Community Programme (RJCP) Group The participants were five male community members. Key insights include: Recognition of Milpa was low among all participants One participant suggested Milpa was the Warlpiri word for eye After a picture of Milpa was shown, the men identified Milpa as a goanna, gecko or frog Eventually, two participants realised Milpa talks about clean eyes and hands. Suggestions to improve the campaign included: More frequent visits to keep the message strong Football players such as the Melbourne Demons should also visit the community more often to keep the message strong Check-up days with the clinic attending the school and homes Hip-hop road shows and BBQs The school should also check and encourage clean hands and faces. There was also a strong theme of leading by example, with parents and the community in general setting a standard and encouraging the children to follow. Another interesting insight was that children see Milpa at school, and then take the message home to their parents.

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