Territory Stories

Review of the Museum and Art Gallery services : a report to the Department of Community Development, Sport & Cultural Affairs



Review of the Museum and Art Gallery services : a report to the Department of Community Development, Sport & Cultural Affairs

Other title

MAGNT Review December 2004 Morgan; Internal review of MAGNT. Final report March 2004


Morgan, Gary


E-Publications; E-Books; PublicationNT




"This Review has looked at the Museum and Art Gallery of the Northern Territory’s outputs relative to benchmark museum and art gallery activities and outputs around Australia and relative to international trends in museum practice. This Review has also considered possible service outcomes set against three funding scenarios." - Executive summary


This review was commissioned by Risk Management Services of the Department of the Chief Minister for the Northern Territory, on behalf of the Department of Community Development, Sport and Cultural Affairs. The review was put to Tender in October 2004, with the Tender awarded in November 2004. - Introduction; Made available via the Publications (Legal Deposit) Act 2004 (NT).

Table of contents

Executive summary -- Part A: Introduction - Background -- Outputs of this review. Part B: Outputs of the Museum and Art Gallery of the Northern Territory - A comparison of the MAGNT outputs in activities of collection development and management, public programs and research relative to those of other state museums and galleries - A discussion of the MAGNT outputs relative to national and international trends in museums and galleries - A consideration of the scientific focus of the MAGNT in terms of a) its management and outcomes relative to other museums and b) its contribution to Northern Territory economic activity and Government programs - A comparison of per square metre exhibition costs at the MAGNT relative to other institutions - A comparison of the acquisition budget of the MAGNT relative to other institutions. Part C: Possible budget scenarios - A discussion of three budget scenarios for the MAGNT with their consequent service outcomes. Part D: Summary of recommendations. Part E: Sources and acknowledgements. Part F: Appendices 1-8




Museums -- Northern Territory -- Public opinion; Museums -- Evaluation; Public relations -- Museums -- Northern Territory

Publisher name

Northern Territory Government

Place of publication



xviii, 124 pages ; 30 cm.

File type



Attribution International 4.0 (CC BY 4.0)

Copyright owner

Northern Territory Government



Parent handle


Citation address


Related items

https://hdl.handle.net/10070/458000; https://hdl.handle.net/10070/457995

Page content

MAGNT Review December 2004 Morgan 46 to generate funds. There are a number of areas where potential exists for growth in commercial income, including: o shop operations o lease of the caf; and o venue hire (constrained by building limitations) 4.10 Closer partnerships with business in joint programs There was a time when museums and galleries regarded too close an association with the private business sector as threatening to the independence and integrity of the organisation. To some degree, this attitude was supported by a degree of independence in public funding that allowed a high level of autonomy from external sources of funds. Since the 1970s, that situation has been changing in Australia, and a roughly similar tightening of public funds has occurred around the world. This has encouraged museums to look at how they can partner with industry, in ways that do not compromise the mission of the organisation and yet can value add to the agencys programs. At the same time, businesses have looked to give themselves credibility and profile through association with publicly respected organisations. The situation in Australia is very different from that of the United States of America, where private philanthropy is a mainstay for many cultural institutions. Sponsorship in Australia is a highly competitive field. High profile sporting events and teams still command the attention of the Australian business sector. Nonetheless, companies looking for a diverse range of partnerships frequently consider a cultural/arts dimension to their portfolio. Bodies such as the Australian Business Arts Foundation are active in assisting cultural agencies and companies to link in appropriate partnerships. The MAGNT has the advantage of being both an art gallery and museum in pursuing business partnerships, but the disadvantage of being located in the least populated part of Australia. The Telstra partnership for the NATSIA Award is a major and successful ongoing relationship but there are few large companies with major or head offices in Darwin. With only 200,000 residents in the Territory, there are also relatively few potential individual donors. Given its location, the MAGNT will always face significant challenges in securing large sponsorships from the private sector. To some degree at least, being placed within a Department will make the MAGNTs task even more difficult, as there can be reluctance to sponsor activities and sectors seen as being part of Government. The generation of funds from science research involving external support is discussed in Section 5.